Everyone wants their website to be highly ranked and that can only be possible when you have a large amount of visitors/traffic. Traffic is one of the basic needs of a website and it is very important for web developers to increase their traffic. There are a large number of methods that can help you in increasing your web traffic. Some of them have been given below:
This is pretty basic. You just need to create and maintain a supply of appropriate new content for your website. Like, if your website is for advertisement of different products then you should add articles and information related to your products. Also, the content of your website should be updated regularly. It will attract new customers and lure the old ones back again.
Newsletters are also an important tool for the promotion of websites. You should write and send newsletters to your customers regularly. This will make them remember your website. Even if your subscribers are not regular visitors of your site, your newsletter will update them about your site. And as a newsletter is just an email, they can also send it to their friends and that is a form of easy marketing.
In order to get a high rank in search engines, use proper and effective keywords in your website because search engines pick up keywords. Also, make sure that these keywords are used prominently in the website content.
Publication of content to other websites
You can publish related content to some other websites along with the link of your site. In this way visitors who will read your content will also click on the link and visit your website. Make sure you have permission to do this.
Online and Offline advertisement
Try to get both online and offline advertisement of your website . Publish online ads, banners and the text of your site to other websites. For offline advertisement put your URL out through print advertising, on your vehicles(bumper stickers are a clever way to do this), brochures, shops and through any other possible way. Try to make your URL easy and simple, it will be advantageous for offline advertisement.
Launch different kinds of contests like commenting, voting and review contests on your website. It will attract people to your website and keep the site interactive .If you have a good prize for your contest it will get people excited and more and more people will join it. This will definitley increase the traffic for your website.
Social networks can help you a greatly in increasing traffic for your website. Join different social networks like facebook, twitter, orkut etc and make a fan page of your website on these networks. Add some interesting material to these pages, as a large number of people are fond of social networking.
These are some of the important things that you can use for increasing web traffic. You can also try some other methods like using images and videos on your website, joining different online forums and putting the link of your website on these forums. You can also make a mobile version of your website. The list can go on forever and ever.